Baby boomers are coming to resale, answering Gen Z’s demand for vintage

24 Jan, 2022

January 24, 2022

Fashion

Baby boomers are coming to resale, answering Gen Z’s demand for vintage

According to data provided by several resale companies, there has been a generational exchange happening on their platforms, particularly in the last year. Older users are selling the clothes they’ve collected over the years, and younger users are buying them up. According to January data from The RealReal, more than half of its sellers in 2021 were Gen X or older, or at least 42 years old. 

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